LOZOVA MACHINERY summarizes the results of the season in Europe

LOZOVA MACHINERY summarizes the results of the season in Europe
26.11.2021

Results

LOZOVA MACHINERY summarizes the results of the agricultural season in Europe. In 2021, we managed to significantly expand the range of supplied products, as well as increase sales to Germany, Poland, Moldova and Lithuania by more than 40%.

DUCAT disc harrows with different working widths remain the unchanging sales leader on the European market. This line is in greatest demand in Lithuania, Moldova, Poland and Germany. As local farmers note, Ukrainian-made disc harrows are distinguished by high productivity and high-quality resource-saving processing, in comparison with expensive analogues of other world brands. Particularly impressive is the unmatched advantage – the ZERO SERVICE principle. It is essential for farmers that the equipment should be in operation for as long as possible without additional service, which is what the DUCAT line provides.  

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Compared to 2020, the Company has expanded its product range to Europe. This year, the sales of the LIRA spring harrow with working widths of 15 and 24 m have started in the EU countries. The legendary LIRA harrow, which has been in demand for almost two decades, met with restrictions on deliveries to Europe due to the standard transport dimensions for our country (4 m). However, after modernization, the transport width of LIRA, which equals 3 meters, fully complies with European standards.

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In addition to France and the Balkan countries, Polish farmers also discovered and successfully tested DINAR rotary harrows on their fields, which cultivate the soil in high germination without damaging them. The results of the year show that the equipment has successfully entered the market, with further successful implementation of the line predicted.

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Additionally, based on the findings of a marketing research, the demand for the LARI trail harrow is predicted among European farmers who are already interested in the line. Therefore, the Company is actively promoting harrows to help farmers start the new spring season on time. Machines are the first to appear in the field in any weather, and even sticky wet soil is not an obstacle for them, since farm equipment easily copes with it. 16 rows of diamond-shaped teeth are recognized among the most wear-resistant and reliable on the market (which is confirmed by independent experts).

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Next year, the Company plans to operate effectively on further development of such markets as Romanian, Hungarian and French (of course, while maintaining the pace of development in other countries).

At the beginning of the year, LOZOVA MACHINERY is taking part in AGRITECHNICA-2022, the largest and most anticipated agroindustrial event. The company is preparing a vivid exposition that will demonstrate the growth and development of the Ukrainian agricultural machinery industry.

It is worth reminding that in 2021, LOZOVA MACHINERY has released a number of top new products and carried out extensive modernization of the existing lines. In the next season, a significant increase in the presence of equipment – more than double – is expected on the European market.
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